In the past week titans Google and Facebook have come up with additional ways for users to add their personal opinions into the mix of search. Facebook has introduced a new Questions tool that enables individuals and brands to ask questions of their network. Google is introducing a +1 feature to their adwords platform that will enable Google profile owners to add a +1 to the business ads and pages they endorse. Think of it as a Facebook “like” button, but for Google. How can these changes impact your business?
Check out my guest blog post on the always-genius Dealerrefresh.com for bullets on how you can use these two tools and afterward peruse the below video for more info.
What do you think? Will they be helpful or hurtful to your business? In particular Facebook Questions, which can go one of two ways - in your favor or work against you.
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