Monday, July 2, 2012

The Case of the Cobbler in Holey Shoes...

This last month was spent working with some fabulous clients adept at social media and website marketing. We were happy to pitch (and get) them on as sources for an SEO cover story in Dealer Marketing Mag., as blog columnists for Dealer Magazine detailing digital dealerships and even caught the eye of Venture Beat and Automotive News.

But alas, as we spoke to editors about the importance of valuable content for stellar SEO and website practices, we realized we are wholly unsufficient in this area. Imagine the irony of me speaking to an Editor on the phone about the importance of changing up the information on your website, while looking at this blog, which hasn't been touched since NADA.

With this in mind, we're going to refocus our efforts on blog and website content. We work with some of the best minds in the industry and they teach us every day how to create better, smarter and yes, more valuable, content. We'll be sharing some of their posts as well as some nuggets of our own. So stay tuned...

But for now, I've got to go fix these shoes!

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